FEATURE WRITING ONLINE
Feature Writing short online course (six weeks)
Freelance feature writing can be a great way to earn money while pursuing your research and story-telling interests. Features usually benefit from the writer’s unique view of the subject matter, rather than requiring a homogenised style of factual news reporting. There are ‘formulas’ for most feature articles, but there is also much leeway for creativity and colour. In this course you will learn the rules of feature writing - and how to break them.
Writing good articles is only one half of the equation. The second half is getting your material published. You will learn how to pitch your story ideas to editors, how to make sure they’re timely and have a fresh and interesting angle, and are targeted to specific publications and audiences.
Examples of feature articles we cover: opinion pieces, personal columns and essays, informative articles, reviews, profiles, travel, anniversary and seasonal articles, and ‘listicles’.
course content
Understanding and employing angles, headlines and precedes for features articles.
Writing personal articles (column and essays) that will resonate with your readers
Interview techniques and feature profiles; who makes a good subject and why?
Persuasive features: reviews and opinion pieces.
Informative features: Lifestyle, Listicle, How-To, Seasonal, Trend and Travel articles; research techniques.
Pitching your features for publication: understanding angles, house styles, readerships, publications, media ethics - and how to approach editors.
Next ONLINE course begins: tba
Course fee: $450 ($400 concession)